[Part 1] Gain an Edge with Mino-Washi OEM Gifts Japanese Traditional Paper Products—10 Custom Corporate Novelty Success Stories from Ishikawa Paper Goods Ltd. | Japan’s No. 1 Mino-Washi Brand |25 July 2025
2025.08.01
【Ishikawa Paper Goods – Company Profile】
Founded in 1902 (Meiji 35) in Mino City, Gifu—the birthplace of Mino Washi—ISHIKAWA PAPER GOODS CO., LTD. designs, develops, manufactures, and wholesales Mino Washi goods infused with our value of “hands-on craftsmanship.” We merge Japanese traditional crafts with entertainment to create products for modern lifestyles. No.1 in Japan (world-leading) for the number of items certified under the Mino Washi Brand. B2B wholesale exporter for importers, distributors, museum shops, specialty retailers, and corporate buyers in North America and Europe; OEM/private-label for Japanese gift lines and traditional crafts.
OEM and original production. Hand-dyed Mino Washi, chiyogami, DIY craft kits, washi dolls, Zodiac New Year décor, twelve-animal ornaments, Hina dolls (Girl’s Day), festival armor and kabuto displays, Koinobori (carp streamer) décor, entryway/foyer displays, seasonal décor and gifts, Washi Korokoro (tumbler dolls), chirimen dolls, washi papier-mâché, kokeshi, inbound-tourism goods, overseas and Japan souvenirs, Japanese stationery, pochibukuro (gift envelopes), ceremonial envelopes, bookmarks, memo pads, origami, diaries, pencil cases, postcard boxes, goshuin-chō (temple/shrine stamp books), wagasa (Japanese umbrellas), folding fans, uchiwa fans, fan sleeves, washi photo frames, business card holders, card cases, washi accessories (earrings, brooches, hair ties), washi magnets (clipping magnets), tenugui, Japanese-pattern towels, kaishi paper, oil-blotting paper, washi coasters, torn-paper collage kits, postcard hangers, tapestries, netsuke charms, toothpick holders, ear picks, Japanese toys, folk toys—over 1,200 handmade washi goods every year. We manufacture and wholesale for brands, trading companies, and retailers in Japan and overseas—ideal for “wholesale Japanese souvenirs,” “traditional Japanese crafts for retail,” and “Mino Washi wholesale for importers.”
Original papier-mâché (hariko) production for anime characters, event mascots, corporate mascots, local yuru-chara, shrine specialties, and more. We handle many OEM/private-label projects end-to-end.
OEM examples
【Character / Anime】
Chibi Maruko-chan, Snoopy, Monchhichi (Nihon Vogue Co., Ltd.; Sekiguchi Co., Ltd.), Rurouni Kenshin,
Pochita (Chainsaw Man), Attack on Titan, Nyanko-sensei (Natsume’s Book of Friends), Astro Boy, Black Jack
【Local / Corporate / Sports Mascots】
Kuidaore Taro, Tsubakuro (Tokyo Yakult Swallows), Chukyo-kun (Chukyo TV Broadcasting Co., Ltd.), Giffy (FC Gifu Co., Ltd.)
【Vehicles / Government & Museums】
Moon lander SLIM (JAXA), Type-3 Fighter “Hien” (Gifu-Kakamigahara Air and Space Museum), Sightseeing Train “Nagara” (Nagaragawa Railway Co., Ltd.), Gifu Bus
【Historic Figures / Warlords】
Oda Nobunaga, Toyotomi Hideyoshi, Tokugawa Ieyasu, Akechi Mitsuhide, Kichō (Nōhime), Ishida Mitsunari, Ōtani Yoshitsugu, Kuroda Nagamasa, Fukushima Masanori, Shimazu Yoshihiro, Kobayakawa Hideaki, Ushiwakamaru
【Animal Characters】
Dormouse, Jersey cow, Wolf
Tourism and regional-product stores, lifestyle-goods retailers, department-store wholesale, e-commerce, mail-order, doll shops, ceramics, lacquerware, stationery/bookstores, kimono shops, tea manufacturers/retailers, confectionery/food makers, specialty paper shops, shrines & temples wholesale, florists/floral-supply, event planners, paper museums, general museum shops, worldwide export wholesalers, overseas sales, advertising agencies, promotional products, corporate gifts, craft stores, hobby shops, washi retailers. We manufacture and wholesale across industries.
Washi souvenirs for international visitors, premium washi gifts, Japanese-culture souvenirs, traditional crafts for overseas markets,
washi goods for inbound tourism, Japanese cultural gifts, export-ready Japan souvenirs, traditional-craft OEM/private-label,
Japanese lifestyle goods for tourists, Japanese-style gifts for global retailers, Mino Washi – Japanese tradition, popular Japan souvenirs overseas,
washi gift sets, washi goods for export/wholesale, traditional Japanese craft products for the USA & Europe
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“Gift the richness of Japan’s heart.” Packed with good news!
■ Ishikawa Paper Goods Website ⇒ http://www.ishikawa-shigyo.com/
(You can find the latest updates from the top page.)
■ 【Special Offers】 New-product purchase perks – blog here ↓
https://www.ishikawa-shigyo.com/news/detail_1377.html
■ 【With Images!】 Our newsletter introduced with images
Newsletter articles – blog here ↓
https://www.ishikawa-shigyo.com/news/index__23.html
【Updated every Monday!!!】
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The heavy rains have passed; we’re enjoying clear, sunny days.
Our dog at home is obsessed with a new toy.
Now, here’s news that won’t lose to the drooping summer heat. :)
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★★★ Latest Blog Updates ★★★
Topic: 【Deadline Approaching】SIING Zodiac products
— Final notice for free shipping through July —
■ Part 1: Latest blog announcements!
・【Feature】 Our Maneki-Neko (Lucky Cat) series has more members! ↓
■ Part 2: Sui-Sui News – August issue now out
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★★★ Announcement: 2026 Zodiac – Year of the Horse New-Year Décor ★★★
【Deadline Near】SIING Zodiac pochibukuro envelopes!
【Very Popular】Zodiac kaishi paper—best to order early.
Some items are one-year-only, so please consider add-on orders soon!
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● 2026 Year of the Horse – Blog roundup ↓
https://www.ishikawa-shigyo.com/eto.html
■ 2026 Year of the Horse – New-Year Décor Catalog ↓
https://www.ishikawa-shigyo.com/lsc/lsc-upfile/catalog/03/36/336_1_file.pdf
* Orders accepted from a single unit.
For orders below the lot minimum, shipment will be after all items are ready; if you request a specific ship date,
please note that items out of stock will be canceled.
Lot-unit orders are not subject to the above conditions.
If any items remain on backorder, we will notify you with delivery dates.
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● Due to strong demand, free shipping for orders placed by the end of July!!
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Year of the Horse – Product Profile 1 ↓↓
Contents: Kagami-mochi, Mino-Washi-covered ceramic figures, Mino-Washi dolls, chirimen dolls, beanbags,
netsuke charms, omikuji fortunes, tenugui, kaishi paper, etc.
www.ishikawa-shigyo.com/lsc/lsc-upfile/catalog/03/32/332_1_file.pdf
Year of the Horse – Product Profile 2 ↓↓
Contents: Papier-mâché (hariko), 【NEW!】 Ceramic figures
www.ishikawa-shigyo.com/lsc/lsc-upfile/catalog/03/31/331_1_file.pdf
Our Year of the Horse lineup is complete.
A large lineup with over 150 listed items.
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【Upcoming Schedule for Year of the Horse New-Year Décor】
Thu, July 31 – 2nd order deadline → Order perk (free shipping)
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【Washi-Covered Ceramic Figure Series】
Orders by end of July → earliest delivery end of September
Orders by end of August → earliest delivery end of October
Orders by end of September → earliest delivery end of November
* Each piece in the Washi-covered Ceramic Figure Series is hand-applied with authentic Mino Washi
and carefully finished by artisans, so lead time is required. Please order early!
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■ Zodiac Topic: 【Deadline Approaching】SIING Zodiac kaishi paper
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Everyone—have you placed your Zodiac orders yet?
This year’s star is the Horse!
Some items already sold out from reservations taken in June and July.
SIING pochibukuro are available until the end of July! Due to strong demand for Zodiac kaishi, please order early!
Act fast!
● SIING – Year of the Horse Catalog URL 【Password Required】
https://www.ishikawa-shigyo.com/lsc/lsc-upfile/catalog/03/33/333_1_file.pdf
* The file is password-protected. Please contact our Circulation Dept.
* If you cannot open it, we can send via GigaFile or email. Please let us know.
* Special wholesale rate applies.
● Zodiac catalog here ↓
https://www.ishikawa-shigyo.com/lsc/lsc-upfile/catalog/03/36/336_1_file.pdf
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★★★ Latest Blog Updates ★★★
• 【Feature】 More Maneki-Neko have joined the series! ↓
From big Maneki-Neko to small netsuke—all Lucky Cats!
netsuke charms scheduled for mid-October release.
【12858 Lucky-Charm Maneki-Neko netsuke】 ¥650 + tax
【New-product trial perk】
Order “Lucky-Charm Maneki-Neko netsuke” + any Maneki-Neko items and get free shipping for a wholesale subtotal over ¥10,000 (additional perk).
Free shipping also applies when you order “Maneki-Neko Series (Washi-covered ceramic figures, hariko, lucky netsuke, etc.) + any regular wholesale items” with a total wholesale subtotal of ¥10,000 or more.
The perk blog featuring the Maneki-Neko special is here ↓
https://www.ishikawa-shigyo.com/news/detail_1377.html
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■ We’re turning past OEM projects into blog posts!
Thank you for the repeat orders!
Commissioned by Kumanomiya Shrine (Kodaira City, Tokyo) and produced by us.
The guiding deity “Yatagarasu” has become a Washi Korokoro self-righting doll!
Divine beast × Mino Washi
“Washi Korokoro Yatagarasu” ↓
https://www.ishikawa-shigyo.com/news/detail_1753.html
Tokyo University of Foreign Studies official character goods turned into Washi Korokoro dolls!!
School mascot × Mino Washi × DIY kit
“Washi Korokoro Tobita-kun”
DIY kit (with assembly guide) ↓
https://www.ishikawa-shigyo.com/news/detail_1752.html
Kit contents: body, 10 assembly parts, base sheet, and step-by-step instruction plan
With the included instructions, even first-timers can assemble it easily ♪
Assembly instructions available in Japanese and English.
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★★★ Latest Catalog Updates ★★★
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【Renewed】 Handcraft Kit Catalog!
Washi Korokoro / Hina Décor / Boys’ Festival Décor / Torn-Paper Tapestry
Each washi part in the torn-paper tapestry comes with tear lines! Tear and enjoy like an expert, or cut for an easy beginner project!
Kit catalog here ↓
https://www.ishikawa-shigyo.com/lsc/lsc-upfile/catalog/02/48/248_1_file.pdf
Perk: Free shipping when your combined total for kits + regular items is ¥10,000 or more (B2B wholesale orders welcome).
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★★★ Latest Blog Notice ★★★
Coming soon! Frames that pair perfectly with our popular torn-paper art: “Shikishi Frame,” “Small Shikishi Frame,” and “Postcard Hanger.”
We plan to announce them in the September issue with special perks for corporate buyers and retailers.
Our division head Minowa—an enthusiast of flowers and tea—is developing the ideal “Shikishi Frame” and “Small Shikishi Frame” to display our best-selling original torn-paper artworks.
With the sell-through of the handmade-washi postcard hanger, a new “Postcard Hanger” is also planned.
Scheduled for the September issue of Sui-Sui News with perks!
【Announcement coming soon】 Product selection and photography are already complete—please look forward to it!
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★★★ Expanding Our OEM Blog ★★★
We’re turning past OEM projects into blog articles.
Showcasing original products!
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We have compiled the OEM projects Ishikawa Paper Goods has handled so far into a blog hub.
With the spirit of “hands-on washi craftsmanship,” we create original/private-label products for a wide range of clients (OEM for retailers, importers, distributors, museum shops, and corporate gifts for the USA & Europe).
Packed with easy-to-grasp product photos!
Please take a look, and contact us when considering development. We’re actively developing new OEM products now.
See the complete page from past to latest OEM projects ↓
https://www.ishikawa-shigyo.com/oem.html
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■ Summer best-seller! Easily differentiate komon-pattern tenugui with an “original label.”
Local-souvenir and region-exclusive planning & manufacturing — Ishikawa Paper Goods Co., Ltd., established 1902.
https://www.ishikawa-shigyo.com/news/detail_1721.html
■ We’re also continuing to blog more of our past OEM projects.
We’re creating articles in order from older projects onward.
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〇●〇 Want to make it simple? Komon-Pattern Tenugui Labels 〇●〇
【Early-Bird Perk】 Discount on label-design fees now running!
【Pattern changes OK】 If you’re considering it, we’re happy to help.
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■ Create original products easily—don’t miss the opportunity!
By changing the label on our year-round popular “komon-pattern tenugui,”
you can quickly launch it as an original product for your shop or brand.
1) Add your shop info, QR code (online store etc.), sightseeing info to the label—perfect for promotional giveaways and retail marketing.
2) With an original label, offer “available only here” local souvenirs and region-exclusive SKUs.
Boost souvenir appeal with your store name and QR code!
Tenugui original labels: MOQ 100~
Design-change fees: currently offered as a special perk.
Reference OEM blog here ↓
https://www.ishikawa-shigyo.com/news/detail_1243.html
Choose freely from 40+ tenugui patterns.
For a limited number of early orders, we’re waiving the separate label-design charge—please take advantage!
■ Great news if a label alone isn’t enough.
【Pattern changes OK】 We can create patterns from a custom plate, and you may choose the colors.
Once the plate is made, you can switch colors from the second run and treat it as a different product.
Color change only = ¥0 plate fee (initial/when design changes, a plate fee applies).
Original tenugui: MOQ 500~
Reference blog: Soft-serve Ice Cream pattern tenugui (actual case using color variations) ↓
https://www.ishikawa-shigyo.com/news/detail_1733.html
We received color-change requests again this year. A color switch alone transforms the look!
Exclusive patterns and colors tailored to your location create high scarcity value—highly recommended for tourism retailers and specialty shops.
~ We produce custom OEM originals for your brand! ~
Leveraging experience since 1902,
we craft exclusive originals just for your company!
No.1 in Japan for the number of Mino Washi Brand registrations!
Leave your original production to us: doll making, papier-mâché (hariko), Japanese lifestyle goods, stationery, DIY kits, name/logo imprinting, and more. We propose solutions in washi, chirimen, wood, ceramics, and other materials—ideal for OEM/private-label, corporate gifts, and Japanese souvenir wholesale for the USA & Europe.
Minimum order quantity: from 300 units (negotiable depending on product).
Lead time: approx. 1–3 months after design is finalized (negotiable by product).
* Split deliveries are possible; additional charges may apply depending on customer requirements.
Costs: processing, prototyping, label-design, plate/tooling fees, etc.
For requests and inquiries, please contact our Circulation Department.
Contact Ishikawa Paper Goods ← Click
OEM page (examples and guidance) here ← Click
Corporate customers : we sell at wholesale prices.
For corporate transactions, purchases, and inquiries, please visit Contact Ishikawa Paper Goods